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Eric Weaver, a tenth-generation dairy farmer, isn't just milking cows; he's milking the power of digital media to build a multi-faceted, multi-million dollar business. This case study explores his unique journey, blending traditional farming with modern online marketing, and analyzes the risks and rewards of this innovative approach. It’s a story that offers valuable lessons for farmers, businesses, and anyone interested in the future of sustainable agriculture. From Cows to Cameras: A Family Legacy Reimagined For generations, the Weaver family has cultivated their land, building a deep-rooted tradition in dairy farming....